Join Mobile Monday & the City of Boston on November 8th
As you probably know, Boston is a city of mobile savvy citizens and fast growing mobile companies.
Join us for our first networking mixer with the City of Boston to celebrate the launch of Citizens Connect 2.0, the mobile app which connects the people of Boston with city government.
This will be a networking event for meeting people in the Boston mobile industry. We’ll also provide information for developers and app publishers who want to plug into the City’s new back-end APIs for citizen connectivity. The event will be at Ned Devine’s in Fanueil Hall. Event registration is free.
“Mobile advertising is getting a lot of hype, but what are brands really doing in mobile today? What should we expect in 2011? Our panel will discuss the realities and answer questions like:
• How big is mobile brand advertising?
• How does mobile fit into the big picture for most brands?
• What are the hot issues for brands? Targeting? Buying? Ad formats? Measurement?
• How has Apple’s promotion of iAd changed the market?
• What are the opportunities for publishers and app developers?
When:
Monday, October 4, 6:30pm. Panel starts at 7:30 and ends at 8:30.
Where:
At MIT Sloan, room E51-395, 70 Memorial Drive, Cambridge, MA (entrance at Amherst and Wadsworth Streets near Kendall Square).
Speakers:
Dan Olshwang, Jumptap (Moderator)
Hill Holliday Advertising
Mullen
Crisp Wireless
Nexage”
“The incredible increase in data usage especially video and other bandwidth-intensive applications — has turned the mobile network model on its head as data now dwarfs the voice share of network traffic.
This shift is prompting carriers to change pricing models, to shift traffic off of cellular networks using WiFi and/or femtocells, and to demand more efficient use of the network by applications providers.
How will these consumers, device makers, and applications developers adapt to these changes?
Will they adjust or will they force the carriers to adopt other models?
Will other competitors to the existing providers emerge and what impact could they have?
What can infrastructure companies do to address the new demands?
And how will all of this impact the burgeoning applications market.”
Scott Janousek is a Mobile and Device Technologist located in the vicinity of Boston, Massachusetts, in the United States.
Scott creates solutions for many mobile platforms; including Android,
iOS, as well as other device form factors (e.g. tablets, smart TVs, photoframes,
and other consumer electronic devices).